- This film for the Human Resources division is designed to help Bwinparty recruit people to their HQ in Gibraltar.
- The target audience is across the board in terms of seniority, function and existing location. Rather than use a third party to espouse the virtues of the location we chose to ask management and staff who are already there (people who have re-located to Gib and local Gibraltarians) to give us their impressions and the key areas covered include the commute, accommodation, infrastructure, education, non-work activities and the general quality of life.
- We filmed in Jan/Feb which goes to show how good the weather is too.
- Published March 2012 on the recruitment section of their website and on YouTube.
Corporate and Financial Communications